Your website is just the tip of the iceberg.
Without a doubt, today every business needs a website. Not only do you need to make sure you have a website for potential customers to visit, but your website needs to be interesting, user-friendly and offer sought-after information in an organised and accessible manner. H Create websites are beautiful, functional, responsive, and focus on the needs of your visitors.
Your brand is your identity, the face of your business. It needs to tell your story and instill a sense of personality to engage your customers. Your brand is not just your logo. It is a collection of logo variations, typography, colour palette, styled visuals, and even the language used in your content and correspondence. It is the distinct individuality that will be associated with your business.
Consistent Graphic Design
It is important to maintain brand consistency throughout all communication channels. Whether it be your website, social media profiles, business pages in directories, advertisements, business cards, letterhead prints or other... consistency builds recognition, and recognition leads to business growth. H Create can create all your graphic design artwork to ensure a consistent, unified business message.
Once your website and marketing channels have been set up , they will continually need fresh content. Whether it be adding photos, case studies, news articles, or modifying existing content, H Create can assist you with your content management. You might want direct control of your website content via a Content Management System (CMS). No need to know technical coding or how to build websites, a CMS provides an intuitive editing interface to manage your content yourself. H Create can set you up with a robust CMS tailored to your design and differing types of content.
SEO & SEM
So, you've put in all this effort to create an awesome website, now it's time to be found. First order of business is optimising your website for search engines. Search Engine Optimisation (SEO) can be highly complex and the dynamics are constantly changing, which makes optimising your website a regular and ongoing practice. H Create will focus on generating business results, not pointless traffic. Depending on your budget and competition, you may also be interested in paid advertising via Search Engine Marketing (SEM). This is a great way to hone in on your specific target market and generate desirable website traffic quickly.
Social Media & Email
There are so many different social media platforms nowadays, it can be overwhelming to understand how to use each of them and which ones will work best for your business. H Create can set up your business on social media, optimise your business profiles for search engines, and provide you with a comprehensive guide covering best practices, including how you should be using each platform to grow your business audience and promote your products/services.
H Create will work closely with you to understand your target market and build a strategy that utilises the opportunities presented with your brand, website, alternative graphic design, content, SEO, SEM, social media and email. Whether you are aiming to generate online sales, encourage visitors to your physical storefront, engage in communication, or other, it is essential for your business to plan a feasible strategy to reach these goals.
The marketing landscape and your customer's journey is forever evolving. Once your online presence and marketing strategy has been implemented, we need to learn how it is taking effect. Using quantitative and qualitative data from your own business's performance and your competition, we can understand your customer's journey and make continual improvements to reach the desired outcomes for your business.
“I heard it on the grapevine...”
“...Hannah is a very passionate and professional person who is great to work with. She is result orientated and loves her job. Hannah has been more than our web designer these past few years. She has been my mentor and friend throughout the whole process of developing our online profile...”
Thoroughbred Breeders Victoria
“Hannah has been the most patient and understanding person to deal with... Hannah was brilliant in delivering what we required within our budget. We look forward to upgrading and expanding the website as our business grows. Absolutely no hesitation in recommending Hannah’s professional services. Awesome, totally thrilled with the end result.”
Monomeith Stud Farm
“Hannah was an absolute dream to work with when creating my companies web site and the end result exceeded all expectations. Hannah showed her experience, advanced knowledge and professionalism from the moment we met to brain storm and start a draft right through to months after the web site was complete. Hannah’s work speaks for its self and I couldn’t be happier with the end result, simply amazing...”
“... we couldn’t be happier with the attention to detail and personalised service. Hannah took to time to gain a good understanding of our business and how we wanted to be portrayed through our website... I highly recommend H Create to anyone wanting to make a website, start a new business.”